Company
MasterCard
Description
Our Purpose
- Works in collaboration with the Executive Vice President and Senior Vice President of Marketing and Communications, the Executive Vice President of Public Policy, as well as the senior North American leadership team to advance the company’s reputation among key stakeholders, with a focus on government.
- Key player in company’s public policy and regulatory communications team, liaison with DC teams and legal.
- Develops the preparation for, and plays a primary role in, the communication of new products, new customer wins, speaking and thought-leadership platforms
- Leverages relationships with key media, including Washington DC media and industry analysts to deliver a holistic traditional/earned media program in support of public policy initiatives, planned product/service launches and announcements
- Nurtures and develops positioning for products and services that will help advance the company’s corporate value story
- Coordinates activities with the senior vice president of communications, as well as other appropriate internal and external resources
- Provides effective direction and counsel on executive speaking and editorial opportunities
- Handles sensitive/confidential information in a professional matter
- Mentors a team of individuals across a range of topics relevant to the region
- Use measurement tools to assess the impact of communications programs to refine activities
- Selected candidate will:
- Help shape messaging, develop programming and execute communications campaigns in support of the Mastercard Innovation narrative, with specific direct support for public policy and regulatory initiatives and issues management as well as digital payments.
- Develop PR plans draft press releases, Q&As, holding statements, executive presentations and other external-facing content.
- Proactively develop new story lines, media campaigns, and subjects of interest to business, technology, broadcast, industry trade and consumer media that drive 3rd party endorsement and editorial with media, industry influencers and blogging community.
- Establish & maintain a traditional, digital and social media footprint for the location and actively cultivate relationships and inclusion for Mastercard within the Washington DC and New York communities.
- Seasoned communications professional (15-20 years) with a desire to work out of current comfort zone and while leveraging past mix of experience in a corporate, public affairs, agency and/or journalism.
- Earned reputation as a subject matter expert in DC media as well as technology and innovation
- Proven capabilities as a writer and content producer that spans across traditional, print, social, digital and event speaking.
- Strong relationships and proven track record managing and driving editorial through aggressive media relations and content development/digital engagement strategies on a local, national, regional and global stage.
- Proven experience managing resources in a matrix organization with the ability to indirectly influence people and resources.
- Must possess a curious business mind that loves to problem solve.
- Strong diplomatic and negotiation skills.
- Persuasive writer (scripts, talking points, content)
- Abide by Mastercard’s security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
Identifier
af69d1e7ab93d133f5d00d4e738188a6
Show More
Ready to join the team? We'd love to have you!