Company

MasterCard

Description

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results.

Title And Summary

Director, Global Agency Relations

Position Within The Organization

Reports to SVP, Global Media & Agency Relations

Works In Collaboration With

Global and Regional Marketing/Regional Integrated Marketing and Communications (IMC), Media, Sponsorship, Consumer Leads, B2B, cross-functional business partners, and our top core agency suppliers and consultants.

The Global Agency Relations Director role will be responsible for partnering with global, regional, and local marketing teams, as well as our key agency partners and industry consultants to drive results, best practices, and efficiencies, while maintaining an audit free environment.

This role is ideal for an organized, inspirational, influential, and solution-focused leader with deep subject matter expertise in marketing and advertising. The candidate should have excellent communication and negotiation skills, and the ability to work effectively with cross functional teams across different time zones.

The role is a balance of strategy, partnership development, practical execution, and as such, is ideal for an innovator and thought leader. This role puts you at the center of a team leading an iconic brand who are executing groundbreaking work and looking to transform the way we operate.

The Leader will manage our three core global agencies (Creative & Strategy, Media, and Sponsorships & Events) to disseminate industry best practices and the experience to help shape decisions pertaining to key aspects of the organizations’ agency stewardship efforts, including defining KPIs and benchmarks, driving thought leadership, prioritizing business/marketing strategies to streamline processes, and driving efficiencies and effectiveness for regions.

General

Single point of contact for agency partners on day-to-day business management issues and maintaining a healthy partnership
Communicate and consult with senior leaders of the marketing teams to understand their marketing objectives and how the agency management programs should align with their priorities.
Collaborate with internal partners, such as Sourcing, legal, finance and compliance as needed to execute agency engagement strategy.
Be a champion for agency programs and excellence across Integrated Marketing Communications team at Mastercard.
Drive efficiencies and streamline processes.

Global Agency Relations Specific

Global Agency relationship management
Client / Agency relations industry best practices / trends
Understand agency compensation models.
Understand Agency Operations: Manage and track agency reports: i.e., FTE / FEE cadence, aging reports, cash flow, AVB’s, etc.
Drive yearly scope of work / retainer process, supporting +50 markets for our key suppliers.
Work closely with Legal and Sourcing on contract management and improvements to current MSA (Master Service agreement) to stay compliant and up to date.
Partner with compliance teams on annual external agency audits
Understand our U.S. Solidarity mission and tracking our supplier diversity program.
Represent Mastercard at industry marketing communities: The American National Advertising Associations (ANA) and WFA (World Federal Association)

Performance Management

Drive the 2x a year agency evaluations process; help marketers get the most value from the results of the evaluations, ensuring that results are delivered, discussed with agency and action plans are created and monitored to drive identified improvements.
Develop and implement the Agency evaluation communication plan to all key stakeholders.
Continuously refine the performance management process to optimize the program (e.g., Utilize best practices, industry benchmarks and Key Indicators / incentive program. (McCann and Carat)
Continue to ensure incentive programs are meeting the business need.

Financial Management

Manage our team’s budget and open team PO’s
Track, accrue, forecast, and interface with Finance team.
Attend CMO biweekly finance community meeting.
Drive the efficiencies program with Finance team - collect any value add, asset reuse, production savings

Production Management

The goal is to streamline the production process for efficiency, greater transparency, SME knowledge, tighter integration and to eliminate duplication of efforts and be able to track, measure and report progress to make MA production best in class.
Partner with production consultant and advertising supplier on all production (TV, Social, Digital), track, measure and report spend, efficiencies etc.
Run monthly production calls.
Oversee large Productions bid / ensure triple bids.
Oversee asset reuse process, ensuring markets are leveraging existing resources rather than creating new.
Track, measure report savings / efficiencies and ensure we are within benchmark by market to Mastercard.
Integrate with the Marketing sustainability manager to ensure sustainability is included in every production, making Mastercard #1 in this space.

Qualifications

MBA preferred.
At least 10 years’ experience in Strategic Sourcing or Business Operations managing large Global supplier’s experience.
A deep understanding of the advertising industry
Global proven partnership execution and delivery
Thought Leader and proven innovator driving agency efficiencies.
Strong influential, partnership and liaison skills
Proven ability and understanding of media, production, and sponsorships.
Experience leading large scale integrated projects / process that cut across pan-regional/global/local markets.
Ability to craft messages and articulate strategy to drive alignment and inspire change with Suppliers.
Strong project management skills – ability to manage and prioritize multiple work streams.
Strong presentation skills
Must be initiative-taking and flexible, a team player able to work in a fluid environment with changing priorities.
Deliver ongoing market level analyses and reporting to ensure key guidelines adhered to

In the US, Mastercard is an inclusive Equal Employment Opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. If you require accommodations or assistance to complete the online application process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

Responsibilities

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

Westchester County Salary Range: -

Identifier

6ae57299a69f5eaf8331ad984636f63e